Today's Marketing and Communications - the right blend of traditional + digital
My services include…
My services include…
- Developing integrated measurable MARCOM plans to share your unique business story - position your organization’s product or services in the marketplace to increase revenue, raise your profile, promote a new product or service, etc.
- Conduct the research, draft a strategy, identify stakeholders – media, influencers, business peers, community, academia; position the value proposition, determine relevant tactics whether it’s creating the thought leadership platforms, planning an event; writing support materials like news releases, media pitches, text or video blogs or copy for social media sites; and developing graphical material to support your project like infographics and business presentations.
- Linda Fitzgerald, President, NCR Canada - Our proudest moment was working together to promote the need for more women in information technology in Canada to address looming labour shortages. We developed a winning thought leadership program and Alix moved everything forward with her exceptional project management skills by engaging me when she needed my input to move forward.
- Luc Villeneuve, Country Leader, Red Hat - Alix is one of the most creative and determined marketing and communications professionals I’ve had the pleasure to work with over the years. She's always in good spirits for everything she does, loves to build amazing relationships on behalf of the company and has access to a great network to draw on for success.
- Aishling Cullen, Head of Communications, Global Technology and Operations, RBC - Alix is a creative and strategic communications professional. She brings incredible enthusiasm and commitment to her work and is a real pleasure to work with. She embraces challenges and change with grace.
- Kellie Garrett, former Senior VP, Strategy, Knowledge & Reputation, Farm Credit Canada and one of WXN's Most Powerful Women in Canada - Alix is an incredible marketer and communications expert, as well as one of the most positive people I know. Alix is extremely well connected and participates in many networks. It was an honour to work with her and I highly recommend her on a professional and personal basis.